[Frisco, Texas – January 15, 2025] — Good Good Golf, the groundbreaking YouTube channel and apparel company, is making history by sponsoring professional golfers on the PGA TOUR and beyond. This marks the first time a YouTube-driven brand has built a business robust enough to officially partner with elite athletes, underscoring both the cultural relevance of Good Good and the high-performance credibility of its apparel.
"This isn’t just about slapping a logo on a bag. It’s a testament to how far we’ve come as a brand," said Matt Kendick, CEO at Good Good Golf. "Our apparel isn’t just YouTube merch — it’s high-performance gear designed to meet the exacting standards of professional golfers. And, of course, we’re doing it the Good Good way, working with players who fit our brand and enhance our unique storytelling."
Good Good’s roster of sponsored athletes includes:
- Joel Dahmen: One of the PGA TOUR’s most charismatic players, Joel brings grit, humor, and an undeniable connection to golf fans worldwide. Known for his runner-up finish at the 2023 U.S. Open, Joel epitomizes the laid-back, relatable vibe of the Good Good community.
- Beau Hossler: A rising star with a string of top-10 finishes on the PGA TOUR, Beau is known for his consistency and strong play under pressure. Beau’s competitive spirit aligns perfectly with Good Good’s brand ethos.
- John Pak: A highly decorated amateur golfer turned professional, John Pak has already shown flashes of brilliance in his young career. A former Haskins Award winner, Pak represents the future of professional golf.
- Willie Mack III: A trailblazer in the sport, Willie is set to compete in the Farmers Insurance Open, multiple Monday Qualifiers, and various other tours, including the APGA, in 2024. The winner of the John Shippen at Rocket Mortgage Classic in 2024 and a U.S. Open qualifier, Willie embodies perseverance and excellence.
- Michael Block: The PGA professional who captured the world’s attention with his inspiring play at the 2023 PGA Championship, including a stunning hole-in-one. Michael’s passion for the game resonates deeply with Good Good’s audience.
To celebrate this milestone, Good Good has released an official announcement video, which can be seen here (insert link). Fans can also enjoy an exclusive episode of the Pros playing "Tee Flip", a popular Good Good YouTube challenge, available now on the Good Good Extras channel.
This unprecedented partnership highlights Good Good’s evolution from a YouTube sensation into a cultural and performance-driven powerhouse in the golf world. As these players represent the brand on golf’s biggest stages, they will also be featured in Good Good’s signature content, bringing their unique personalities and stories to millions of fans worldwide.
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About Good Good Golf Good Good Golf started as a YouTube channel redefining golf entertainment and has evolved into a premier lifestyle brand with a focus on growing the game of golf. Known for its innovative content, loyal community, and high-performance apparel, Good Good continues to push the boundaries of what’s possible in the golf industry.
